Web Help Toronto
Custom WordPress & Shopify sites, built to perform
We design and build custom themes and plugins, make your site fast, accessible, and great on every device, fix what breaks, and get you found on Google and in AI answers.
WordPress
WooCommerce
Shopify & Shopify Plus
Custom Plugins
Technical SEO
AI SEO
Core Web Vitals
Accessibility (WCAG)
Mobile-first
10+
Years building WordPress & Shopify sites
24/7
Uptime & security monitoring on care plans
100%
Custom code, no bloated page builders
90+
PageSpeed score we build toward
One team for your whole website, from first build to page one
Stratus Web Care is a Toronto web team with more than 10 years of experience building custom WordPress and Shopify sites for businesses and online stores. We write our own themes and plugins instead of stacking page builders, so your site stays fast, secure, and easy to update. When something breaks, we fix it. When you want more traffic, we handle the SEO.
What we do
Build. Maintain. Repair. Grow.
Build
Custom WordPress Themes
Hand-coded block themes built around your brand. Fast, accessible, and easy for your team to edit from the dashboard.
Build
Custom Shopify Themes
Online Store 2.0 themes and sections designed to convert, plus store setup, app configuration, and migrations to Shopify.
Build
Custom Plugins & Integrations
Bespoke WordPress plugins and Shopify apps for booking, quoting, CRMs, ERPs, payment gateways, and the APIs that connect your tools.
Build
Accessibility Compliance
WCAG 2.2 AA audits and fixes that make your site usable for everyone and help you meet Ontario’s AODA requirements.
Build
Multi-Device Design
Layouts designed and tested on phones, tablets, laptops, and large screens, in every major browser.
Maintain
Website Care Plans
Core, theme, and plugin updates, daily backups, uptime and security monitoring, and a monthly health report.
Repair
Fixes & Emergencies
White screens, broken checkouts, plugin conflicts, hacked sites, and slow pages, diagnosed and fixed fast.
Grow
SEO & AI SEO
Technical and local SEO plus content that ranks on Google and gets cited by ChatGPT, Perplexity, and Google AI Overviews.
Who we work with
Built for businesses and the stores that power them
Business websites
Sites that bring in leads
For service companies, professional firms, and local businesses that need a fast, credible site and a steady flow of enquiries.
- Custom WordPress theme your team can edit
- Booking, quote, and CRM integrations
- Local SEO and Google Business Profile
- Ongoing care, updates, and fixes
E-commerce
Stores that sell more
For Shopify and WooCommerce brands that need a faster storefront, a smoother checkout, and product pages that rank.
- Custom Shopify and WooCommerce themes
- Custom apps, plugins, and ERP/inventory sync
- Platform migrations without losing rankings
- Product SEO and structured data
SEO & AI SEO
Search is changing. Be the answer.
Customers now ask ChatGPT, Gemini, and Google’s AI Overviews before they ever click a link. We optimize your site for classic rankings and for being the source AI tools quote and recommend.
AI SEO (generative engine optimization)
Structured data, entity and brand signals, and clear answer-first content that make your business easy for AI assistants to understand, trust, and cite.
Technical SEO
Crawlability, indexing, site architecture, redirects, canonical tags, and schema, fixed at the theme and code level, not patched with plugins.
Speed & Core Web Vitals
Lean code, optimized images, smart caching, and fewer scripts, so pages load fast on phones and pass Google’s Core Web Vitals.
Local SEO
Google Business Profile, local landing pages, citations, and reviews strategy to win the map pack in your area.
E-commerce SEO
Collection and product page optimization, product schema, faceted navigation cleanup, and migrations that keep your rankings intact.
Content & on-page
Keyword research, page briefs, and content updates that match search intent and turn visitors into leads and sales.
Care plans & pricing
Keep your site fast, secure, and up to date
Month to month. No long contracts. Works with any WordPress or Shopify site, not just ones we built.
Essential
$99/month
For brochure and small business sites.
- Monthly core, theme & plugin updates
- Daily off-site backups
- Uptime & security monitoring
- 1 hour of fixes per month
Growth · Most popular
$249/month
For businesses that rely on their site for leads.
- Everything in Essential
- Weekly updates with visual checks
- Speed & Core Web Vitals tuning
- 3 hours of fixes or changes
- Monthly SEO health report
Commerce
$499/month
For WooCommerce and Shopify stores.
- Everything in Growth
- Checkout & payment monitoring
- Priority emergency response
- 6 hours of fixes or changes
- Product & collection SEO
Custom
Competitive hourly rate
For one-off fixes, projects, and anything that doesn’t fit a plan.
- Pay only for the hours you use
- Fixes, changes, and new features
- Custom themes, plugins, and integrations
- Free estimate before we start
How we work
Simple, transparent, no surprises
01
Audit
We review your site’s speed, security, SEO, and code, and tell you plainly what needs attention.
02
Plan
A fixed scope and price, with priorities ordered by impact on traffic and revenue.
03
Build & fix
We build or repair on a staging copy, test it, then launch with zero downtime.
04
Care & grow
Ongoing updates, monitoring, and SEO keep the site fast and climbing.
FAQ
Questions we hear a lot
How much do you charge?
Care plans start at $99/month and include hours of work. For one-off fixes and custom work we charge a competitive hourly rate, and new builds, custom themes, and plugins get a fixed quote before we start.
Do you work on sites you didn’t build?
Yes. Most of our maintenance and repair clients came to us with an existing WordPress or Shopify site. We start with an audit so we know exactly what we’re working with.
Why custom themes instead of a page builder?
Page builders load a lot of code you never use, which slows the site and hurts SEO. A custom theme ships only what your pages need, and you still edit everything from the dashboard.
Can you build a custom plugin or Shopify app for us?
Yes. We build custom WordPress plugins and Shopify apps for things like quoting, bookings, product configurators, and syncing with your CRM, ERP, or inventory system.
My site is down or hacked. How fast can you help?
Contact us right away. Emergency repairs are prioritized, and care plan clients get first response. We clean the site, close the hole, and harden it so it doesn’t happen again.
Can you make our site accessible and AODA compliant?
Yes. We audit your site against WCAG 2.2 AA, fix contrast, keyboard navigation, forms, alt text, and screen reader issues, and give you a report you can keep on file for AODA.
What is AI SEO?
AI SEO, sometimes called generative engine optimization, makes your business easy for AI assistants like ChatGPT, Gemini, and Google AI Overviews to understand and recommend. It builds on solid traditional SEO.
Do you migrate sites between WordPress and Shopify?
Yes, in both directions. We move products, customers, orders, and content, and map every URL with redirects so you keep your rankings.